Artificial Intelligence integrates computing (machines, systems, software) and data to perform tasks that typically require human intelligence. AI mimics certain human cognitive functions to autonomously and intelligently accomplish tasks. It enables SMEs (Small and Medium-sized Enterprises) to automate tasks and processes (monitoring and prevention of credit card fraud), assist in decision-making (which options could lead to the best pricing strategy?), optimize production and supervision processes (aid in supervising the electrical or railway network), and optimize resources (where investments are likely to have the most impact?).

Generative Artificial Intelligence enables SMEs to create innovative content across various domains, improve productivity, personalize the customer experience, strengthen innovation capabilities, and increase revenue.